The company provides a hybrid cloud PaaS approach for enterprises by connecting Windows Server 2012 environments with cloud-based Windows Azure resources. Windows Azure users can use Apprenda to develop, deploy and manage cloud applications without conflict with private PaaS.
“Windows Azure is a global, scalable cloud platform that gives developers flexibility to target public, private, and hybrid cloud environments,” said Bill Hilf, General Manager, Windows Azure Marketing. “Apprenda helps enterprises utilize Windows Azure’s strengths so that applications can take advantage of public and private PaaS scenarios.”
Apprenda believes enterprises want hybrid cloud architectures. IT allows you to define multiple clouds including combinations of private/public/hosted and create policies to automatically deploy applications within or across these clouds. You can even “single click” move application components between clouds including between your on premise Windows Servers and Windows Azure. IT can define and automate how applications are assigned to infrastructure without ever exposing it to developers. IT also adds support for multi-tenant queues, it automatically re-configures apps as you move between dev/test and production and it supports Windows Services as part of your app.
The enhanced product adds support for all Windows and Visual Studio integration and extends support for all of Microsoft’s latest releases, including .NET 4.5, SQL Server 2012, and Windows Server 2012. Developers increase productivity in building next generation cloud architected applications and modernizing existing application portfolio with minimal adjustment to code. With new System Center 2012 integration, Apprenda can run across multiple datacenters (private/public/hosted) and yet be managed centrally.
Apprenda has raised more than $16M in venture capital from early stage investment fund High Peaks Venture Partners, Ignition Partners, and the world’s largest venture fund New Enterprise Associates (NEA) Some of customers of Apprenda are Honeywell, Symantec, and Diebold. Some of its competitors are VMware’s Cloud Foundry and new player like AppFog. Apprenda licensing information can be known from their website.